In the business world the phrase "return on investment" is fairly ubiquitous. People want to understand, for instance, how spending $1,000 on marketing or advertising will translate into greater sales.
In today's extreme, political and Covid-19 climate, many people are sucked into spending enormous amounts of time and energy debating and debasing the 'other' side.
The question is, what is the "Return On Energy" for those efforts?
Everything has a cost. The cost, as Thoreau put it, "is the amount of life you trade for it".
Where you put your time and energy always produces results. The question is, are they the results you are looking for?
Is the time and energy you devote to combating others within your social and social networking circles moving you favorably toward your goals and ideals?
Some people will devote hours and days of their life —enormous amounts of energy— trying to sway people to their line of thinking. Yet, the old adage remains, "A man convinced against his will is of the same opinion still."
With each new day we are "given" twenty-four, fresh hours of time and energy (hopefully) to direct toward our most important goals and ideals. Be sure your efforts produce a solid "Return On Energy".
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